Lighting Up Purple for World Prematurity Day

We’re aiming for a record number of landmarks and buildings across Aotearoa to shine bright in purple this World Prematurity Day, 17 November. They’ll stand alongside international icons like the Empire State Building, the Trevi Fountain, and Niagara Falls — all raising awareness for the 13.4 million babies born too soon each year.

This will be the eighth year New Zealand has joined the global Lighting Up Purple campaign — and once again, we’ll be leading the way. As the first country in the world to see the sun, New Zealand kicks off the wave of purple light that travels across the globe.

Stay tuned — we’ll be sharing the full list of landmarks lighting up purple for 2025 very soon!

Support Us

If you want to help our support of families going through the stress and anxiety of a neonatal journey, you can donate via the link below.

  • The Little Miracles Trust provides support to families of premature or sick full-term babies as they make their journey through Neonatal Intensive Care, the transition home, and onwards. We do not receive any Government funding and are entirely reliant on the generosity of individuals, companies and organisations in the form of donations, value-in-kind donations, grants, sponsorship and fundraising events to supplement operating costs and fund our services and initiatives.
  • As we are a registered charity (CC56619) with Charities Services New Zealand we will send you an IRD compliant tax receipt – this will happen automatically by return email.
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